Hello Everyone,                                                                                               April 6, 2006

In this Issue:

SUDBURYROCKS!!! Race, Run or Walk for Diabetes Sudbury Really Does ROCK!!- by Amanda Luoma

It has been wonderful to work with such a dedicated group of individuals
who are committed to hosting a first class event here in Sudbury! The past
6 months have flown by in a flurry of activity – which resulted in meeting
sponsors, volunteers and participants who are all very proud of Sudbury and
looking forward to seeing what can be accomplished with the
SudburyRocks!!!Race, Run or Walk for Diabetes.

Promotion Highlights

A first class website was launched this year!! Thanks to Jim Lung, who
designed sudburyrocksmarathon.com. This site has received nothing but
praise from everyone who has visited it. Thanks to Kirk Petroski and the
staff of ERE Services for handling the site upkeep.

CTV Commercial – a fun day was spent at Science North shooting the
SudburyRocks!!!Race, Run or Walk for Diabetes commercial. The ads have been
running on CTV for a while now. Special thanks to the volunteers who took
part in the commercial – Minna, Frank, Sheila, Vince and to Canadian
Diabetes Association staff members Amanda, Kirsikka and Emily – as well as
to our sponsor CTV, for making this happen. The commercial plays across
Northeastern Ontario and has garnered interest and participants from across
the viewing area.

We Hit the Road - Promoting Sudbury in Hamilton at the Around the Bay Road
Race was GREAT!! We had a number of people stop by the booth who not only
knew where Sudbury was, but had lived here at one time and/or had family
who still do. Many marathoners have already planned their run schedule for
this year, but we could see the wheels turning for 2007! (We promised to do
our very best to have the snow gone by May 7, should they come up to take
part… perhaps we spoke too soon as the weather this week has not been
great!)

I had never considered Sudbury all that hilly, but there was a lot of
discussion about that among the Southern runners. I also found out that
Sudbury runners are held in very high esteem in the South due to our
“everyday hill training” – they feel we are hard to compete against and
they are often intimidated by us… good to know. =)

The Chilly Half Marathon in Burlington also saw volunteers donning our
orange shirts to promote the SudburyRocks!!! Event. Thanks to all those who
wore the shirts (some under duress due to the colour) – they were
remembered!

To Sum Things Up – “Never doubt that a small group of thoughtful, committed
citizens can change the world; indeed, it's the only thing that ever
has.”(Margaret Mead). The SUDBURYROCKS!!! Race, Run or Walk for Diabetes
came about as a result of thoughtful, committed citizens, willing to put in
a lot of effort and energy to make something wonderful happen. This event
is about fitness and health, and improving the lives of Canadians not only
affected by diabetes, but also who are at risk of developing diabetes. On
behalf of the Canadian Diabetes Association, thank you to:
- the more than 280 volunteers
- the more than 30 sponsors
- everyone who participates and supports the Canadian Diabetes Association

Sincerely, Jennifer MacKinnon and Amanda Luoma, Canadian Diabetes
Association

In the next few weeks our other Run Directors will be providing their insights into the Event. Please stay tuned.

For Run information, please go to "Upcoming Events" on this page.